A woman wearing large black sunglasses with red lenses, a red hooded top, a light pink blazer, and gold jewelry including a chain necklace and earrings.

About Us

Yaaaej is more than fashion it’s a story woven in heritage, artistry, and self-expression. Founded by British-Ghanaian designer Adwoa Joi-Lee Serwaa Nyame, every piece channels the bold energy of Ghana’s handwoven fabrics, fused with a contemporary edge that speaks to modern women.

Adwoa’s love for asymmetry reflects life itself unexpected, powerful, and beautifully imperfect. Each design invites women to embrace their individuality, turning flaws into features and confidence into style.

At Yaaaej, we believe everyday is a chance to dress with intention, to feel elevated, and to stand out without apology. Our pieces are crafted for women who want more than clothes they want art they can wear, heritage they can carry, and stories they can embody.

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